Privacy Policy

Last Updated: October 28, 2026

1. Introduction

Dane Building Concepts (“we,” “our,” or “us”) respects your privacy and is committed to handling personal information responsibly. This Privacy Policy explains how information may be collected, used, disclosed, and retained when you visit our website or contact us about our home building and remodeling services.

This policy applies to information collected through our website, including information submitted through contact forms, as well as information you provide when communicating with us by email or phone.

By using our website, you acknowledge this Privacy Policy. Where consent is required by applicable law, we will seek consent as required.

2. Information We Collect

Information You Provide

When you contact Dane Building Concepts or submit a website form, you may provide information such as:

• Contact information: Your name and email address, and your phone number or other contact details if you provide them.

• Project information: The type of service you are interested in, your project goals, questions, budget information, preferred timeline, or other details you include in your message.

• Uploaded files: Photographs or other files you choose to submit through a form, if file uploads are available.

• Other communications: Information you provide when communicating with us by email, phone, or other direct channels.

You are not required to include more personal information than is reasonably necessary to describe your inquiry.

Information Collected Automatically

When you visit our website, certain technical information may be collected automatically by our website, hosting provider, security tools, or integrated services. Depending on the services and settings in use, this information may include:

• IP address and general device or browser information.

• Operating system and technical settings.

• Pages visited, referring pages, and interactions with the website.

• Dates, times, and technical records of website requests.

• Information used to identify suspicious activity, maintain security, and prevent abuse.

The information collected may vary depending on your browser, device, website settings, and the third-party services used by the website.

3. How We Use Information

Dane Building Concepts may use the information described in this policy to:

• Respond to questions and contact form submissions.

• Discuss your project needs and determine whether our services may be suitable.

• Communicate with you about requested services, consultations, and potential projects.

• Review project photographs or other materials you choose to submit.

• Operate, maintain, and improve our website.

• Protect the website against spam, fraud, unauthorized activity, and security threats.

• Understand website performance and usage where analytics tools are enabled.

• Maintain appropriate business records and meet applicable legal obligations.

• Exercise or defend legal claims when necessary.

We aim to use information for purposes relevant to our interactions with you and the operation of our business.

4. Cookies and Similar Technologies

Our website and integrated third-party services may use cookies and similar technologies to support website functionality, maintain security, prevent abuse, remember preferences, and measure performance where applicable.

The types of cookies and technologies used depend on the website configuration and the services enabled. Some may be necessary for specific website features or security functions.

You can manage or delete cookies through your browser settings. Blocking certain cookies may affect the functionality of some website features.

Where applicable law requires consent for non-essential cookies or similar technologies, the website should provide the appropriate consent mechanism.

5. Google reCAPTCHA

Our website uses Google reCAPTCHA to help protect forms against spam and automated abuse. When reCAPTCHA operates, Google may process technical information and interaction signals to assess whether website activity is legitimate. Google may also use cookies or similar technologies as part of its risk analysis.

Your use of reCAPTCHA is subject to Google’s own policies. For additional information, review:

• Google Privacy Policy

• Google Terms of Service

• Google reCAPTCHA FAQ

Google’s handling of information through reCAPTCHA is governed by Google’s applicable policies and terms.

6. How We Share Information

We may disclose information when reasonably necessary for the purposes described in this policy, including in the following circumstances:

Service Providers

We may use third-party providers to support website hosting, maintenance, form processing, email communications, security, spam prevention, or website analytics where enabled. These providers may process information on our behalf as necessary to provide their services.

Business Operations

Information you submit may be made available to authorized personnel or professionals involved in responding to your inquiry or evaluating a potential project, where appropriate.

Legal and Security Requirements

We may disclose information when we reasonably believe disclosure is necessary to comply with applicable law, respond to lawful requests, protect rights or safety, investigate suspected fraud, or secure our website and business.

Business Transfers

If our business or relevant assets are involved in a merger, sale, reorganization, or similar transaction, information may be transferred as part of that transaction, subject to applicable legal requirements.

Third-Party Services

If you follow links to external websites or use third-party services, those third parties may collect information under their own privacy policies. We do not control their independent data practices.

We do not use this policy to authorize disclosures beyond those permitted by applicable law.

7. Data Retention

We retain personal information for as long as reasonably necessary for the purposes described in this policy, including responding to inquiries, managing business communications, maintaining appropriate records, resolving disputes, and meeting legal obligations.

Retention periods may vary depending on the type of information, the nature of the inquiry, applicable legal requirements, and legitimate business needs.

When personal information is no longer reasonably needed, it should be securely deleted or otherwise disposed of, subject to applicable retention obligations.

8. Data Security

We take reasonable steps appropriate to the nature of the information and our business to protect information against unauthorized access, loss, misuse, alteration, or disclosure.

However, no website, electronic transmission, or storage system can be guaranteed to be completely secure. We cannot guarantee absolute security of information transmitted to or through our website.

Please avoid submitting sensitive information that is not necessary for your inquiry.

9. Your Privacy Rights and Choices

Depending on your location and applicable law, you may have rights concerning your personal information. These rights may include the ability to:

• Request information about personal data we maintain about you.

• Request correction of inaccurate personal information.

• Request deletion of personal information, subject to applicable exceptions.

• Object to or restrict certain processing where applicable.

• Withdraw consent where processing relies on consent.

• Exercise other rights provided by applicable privacy law.

To submit a privacy-related request, contact us using the contact details at the end of this policy. We may need to verify your identity and the nature of your request before responding.

We will handle requests in accordance with applicable law. Certain information may need to be retained to meet legal obligations, resolve disputes, or maintain necessary business records.

10. Children’s Privacy

Our website is intended for a general audience and is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13 through the website.

If you believe a child has submitted personal information to us, please contact us so that we can review the situation and take appropriate action where required by law.

11. Third-Party Websites

Our website may contain links to third-party websites, including suppliers, manufacturers, industry organizations, and other resources.

We are not responsible for the privacy practices, security, content, or policies of third-party websites. When you leave our website, we encourage you to review the privacy policy of the external website before providing personal information.

12. Processing in Other Locations

Depending on the providers and technical services used to operate our website, information may be processed or stored in the United States or other jurisdictions where those providers operate.

Privacy laws and protections may differ between locations. Where applicable law imposes requirements on international transfers or processing, those requirements will apply.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our website, business practices, technology, or legal obligations.

When changes are made, the revised policy will be posted on this page with an updated “Last Updated” date. We encourage you to review this page periodically.

14. Contact Us

If you have questions about this Privacy Policy or would like to submit a privacy-related request, please contact Dane Building Concepts.

Dane Building Concepts
603 Post Road
Madison, WI 53713
Phone: (608) 445-3055
Email: info@danebuildingconcepts.com